JULY 1 - 15, 2013
The future of the music industry lies in streaming services
Where does the future of music lie - in downloads or in streaming services?
Streaming. Universal complete access. Anything that can be digitized and streamed, can and will be streamed.
What is your take on online piracy and illegal file-sharing problems?
I like the ability to share – the part I'm not comfortable with is that I'm excluded from any decisions about sharing my own work. My take on it is this - the music industry should not have feared new technology and made enemies of the people using it, it should have embraced it and integrated it. When the industry treated the consumers like villains, it destroyed itself.
What is your vision on Social Media as a tool to promote and get your music out?
It is THE tool. YouTube is your muscle. Twitter is your mouth. Facebook is just that, a face - a hub for the exchange of senses. In my opinion, Facebook needs to simplify itself a bit and stay simple - the next time people have to un-learn and re-learn it may be the last time.
What do you think the music industry will look like in 10 years?
There will be an emphasis on tracking and compensating content creators and owners within environments of open usage. Technically, I could see more interactive streaming multimedia consisting of multi-channel audio mixes at higher bit-rates, holographic video players with 360-degree angle views, users being able to mix the audio channels as they choose and adjust storyboards of video.
What is your biggest advice for
an independent musician?